Archive for March, 2009

Alice gets hot under the collar!

March 17, 2009

  On Sunday, our very own Alice took part in the Bath Half Marathon along with eleven thousand others.  If you look at the accompanying photo, Alice is twelve rows from the back next to the chap wearing a 118-118 wig and moustache.    The Half Marathon, with a distance of 13 ...

Ann gets quoted by Royal Mail

March 16, 2009

  Four weeks ago, Royal Mail contacted us and enquired whether we would give a few quotes to highlight the power of direct mail for their new website, Mail Media Centre (www.mmc.co.uk).  As specialists in DRTV, off-the-page advertising and online lead generation, we couldn't understand why Royal Mail had contacted ...

Affiliate Trends 2009

March 9, 2009

Having returned from the Affiliate Summit in Las Vegas, Tom recently put pen to paper and wrote a missive for DM Weekly, Marketing Week’s online cousin.   Rather than repeat in full what he said, here’s Tom’s abridged view of the latest Affiliate Trends 2009:   “At the recent Affiliate Summit in Las Vegas ...

Marketing Week publish David’s letter on ’shared risk’

March 6, 2009

  David Attinger was published in this week's Marketing Week on the topic of sharing the risk between an ad agency and its clients.  It's an important topic because we've found that clients are willing to continue spending even during a deep downturn if we are willing to share that risk with the conviction of ...

A Day at the Races

March 2, 2009

No, not a reference to the great album by Queen but rather the fact that Alice and Ann are inviting AJ's client's to Wincanton Racecourse on Thursday April 9th. The astute among you will realise that the event falls before the long four-day Easter weekend.  Is that because it takes ...

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