Active You hits the ground running

June 10, 2009

Active You, Attinger Jack interactive’s lead generation website, has got off to a flying start!  Since its early beginnings in April 2009, the website is attracting tens of thousands of visitors each month.  Containing a heady mix of editorial, competitions, sudoku, blogs, special offers and e-newsletters, the website is firmly established as one of the UK’s premier websites for the Over 40’s demographic.

 

Leads generated by the website are also delighting client brands. Example? Hearsavers, one of the UK’s major providers of hearing aids, has witnessed a 57% lead to appointment ratio from leads delivered.  The hearing aid company is now taking 1,000 leads a month, a sure sign of Active You’s lead quality.

 

Likewise, Castle Cover, the specialist insurance provider for the Over 50’s market, is receiving 800 leads a month from Active You as a result of early test results.  Top of the pile though is Barrhead Travel, one of the UK’s largest travel operators, which is now taking, wait for it, nearly 30,000 leads a month.

 

With no upfront costs or creative expenses, clients can simply put their offers on Active You and pay only for the leads generated.  It’s risk free and enormously profitable - just ask Barrhead Travel, Hearsavers or Castle Cover!